Ahead of World No Tobacco Day, a new study has found a sharp increase in the use of e-cigarettes among Israeli youth. The study was conducted by Smoke Free Israel, a non-profit dedicated to preventing smoking among teens and youths. The organization was recently recognized by the World Health Organization for its successful campaign in Israel to raise taxation on rolling tobacco. KAN's Naomi Segal heard more about the study, and the WHO award, from Smoke Free Israel CEO Shira Kislev.